The Powell River Books Logo

Every company needs a logo. It allows for quick product recognition by customers. When Wayne and I created our company Powell River Books to publish his Coastal BC Stories, we wanted a logo that was meaningful to us and the books he was writing.

We started with one of our favourite pictures from up the lake at our float cabin. That made a lot of sense, because the first book in Wayne's series was Up the Lake.  That's a term you hear a lot around Powell River, especially in the summer.

Wayne is handy with a computer.  He took the colour photo and used Photoshop to create a three colour image.  Voila, our logo was born, right down to my floating garden in the foreground.


Now we use it in all of our online signatures and printed materials.  We even had T-shirts made with our logo on the back to give away are events like Sea Fair and the Blackberry Street Festival.

Do you have a logo for your company? How was it developed? -- Margy